About AGD Media

Founded in Newark. Running paid media since 2015. Still obsessed with the craft.

AGD Media is a paid media and local SEO agency built on one belief — that marketing done well is magnetic. It attracts the right customer, at the right moment, with the right message. And it compounds instead of plateauing.

The Beginning

Started in a Newark apartment with a single Google Ads account.

AGD Media was founded by Obi Okere in Newark, NJ in 2015. The first client was a local service business running a tiny Google Ads account — a few hundred dollars a month, barely profitable, mostly guesswork. By month three, the account was running proper campaign structure, Enhanced Conversions, and real negative keyword hygiene. Cost per lead dropped by half. The client scaled budget. The agency was officially a business.

A decade later, the pattern hasn't changed. Most ad accounts come to us underperforming not because the market is broken, but because the basics are 60% done. The job of a serious paid media operator is to take those basics to 95% — the kind of 95% that compounds.

Over the last ten years, we've run ads for six, seven, and eight-figure brands. We've scaled accounts from $3k/month to $300k+/month. We've turned Zocdoc-dependent dental practices into owned-channel businesses. We've moved home remodelers off HomeAdvisor and into organic map pack rankings. We've built the marketing infrastructure that compounds instead of getting rented from an ad platform every month.

Who we work with

Growing businesses that take their marketing as seriously as they take their craft.

The best clients we've worked with over the last decade share one thing: they treat marketing like a core part of the business, not an afterthought. They care about the data. They'll ship creative on a 48-hour turnaround. They want to understand why the cost per lead moved up or down, not just what the number is.

Our deepest expertise is in healthcare (dental, chiropractic, med spa, therapy practices), home services (remodeling, handyman, HVAC, roofing), DTC brands (beauty, fashion, wellness, subscription boxes), B2B SaaS, and education. If your business fits one of those categories, we've likely already run the exact playbook you need.

We work with businesses across New Jersey, the tri-state metro, and national ecommerce brands. Newark is home base; the client base is anywhere there's a growing business with the right attitude toward marketing.

How we work

The craft comes first. The confidence comes from the craft.

We don't take on clients we can't help. Every engagement starts with a free 15-minute audit — live screen share, we look at your actual account or Google Business Profile, we tell you what's working and what isn't. If paid media or local SEO isn't the right next move for you, we'll say so, and refer you to someone whose craft fits better. Honesty costs us engagements; it also builds the only kind of agency relationship worth having.

If we do work together, you get a Newark-based team that treats your account like our own, measures success in your business outcomes (not vanity metrics), and builds compounding assets instead of rented ones. That's it. That's the whole philosophy.

What we actually believe.

The craft matters more than the funnel.

Beautiful marketing requires beautiful work underneath it. We take a disproportionate interest in the specific mechanics of your campaigns — not just the dashboards.

Compounding beats catching.

Rented traffic is a tax. Owned acquisition infrastructure is an asset. We build the infrastructure — CAPI, creative engines, local SEO, GBP, review systems — that compounds year over year.

Honesty is the only sustainable differentiator.

We tell clients what we actually think — which channel fits, which doesn't, when to spend more, when to spend less, when to pause entirely. The best agency relationships are built on real conversations.

Let's talk about your marketing.

15 minutes. Live audit of your current paid channels or local SEO, plus a specific action list for the next 30 days. Free — no pitch.

Book my free 15-min call